MADE IN SF MEN’S HOODIE strikeforce

Morning Breath is Doug Cunningham and Jason Noto. In 1996, the two worked together as the in-house design department at Think Skateboards in San Francisco. There, they began a style of collaborating that would take them into the next decade. In 2002, Cunningham and Noto formalized their partnership with the creation of Morning Breath, Inc, a boutique studio located in Brooklyn, NY. Since Then, their collaborations have grown beyond skateboard/snowboard graphics to include, music packaging, apparel, advertising, poster design and more. The two have also been part of many showings of their personal work. Today, Doug and Jason split their creative energies and time between commercial and personal work. Over the last decade the two have been nominated for a grammy, showcased in numerous design books/publications, and have been invited to speak about, and show their work around the globe.

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Our go to hoodie for years, this hooded sweathsirt is made from a 10 oz premium ringspun cotton / polyester blend 3-end fleece, which results in more thickness and loft. It features a generous fit, fleece lined hood, heavy gauge round drawcord, nickel eyelets and a front pouch pocket.

Our designs are printed using all-natural, environmentally friendly, water-based and metal-free inks. Vinegar is used as a curing agent and helps ensure that the design will last a long time without fading. Any odor it leaves behind will fade significantly when left out, and will be gone entirely once the item is washed.

To best preserve the life of the design, we recommend washing our apparel inside out, in cold or lukewarm water, gentle cycle and either tumble drying low or line drying